You’ve seen GoAutoAds vehicles on our streets, but our ads also generate buzz in the newspaper. Here’s the latest news about some of our innovative marketing campaigns.

LA KINGS RAMP UP FOR A NEW 18-CAR FLEET

October 18, 2010– GoAutoAds is excited to bring back team spirit to the streets with a new 18-car fleet of LA Kings cars.  The high-impact campaign will run through January 2011.  The Kings cars are generating 60,000 impressions per vehicle, per day and are ramping up the spirit for the first Kings game of the season!

GOAUTOADS CREATES A “GOLDEN OPPORTUNITY” WITH M.C. HAMMER AND CASH4GOLD

March 10, 2010 San Francisco, CA — GoAutoAds, one of the nation’s premier mobile advertising agencies, launches a new campaign today for Cash4Gold featuring a world-class name in hip hop: M.C. Hammer.

“M.C. Hammer is a three-time Grammy award-winning, international icon whose name is synonymous with excitement and energy,” says Cash4Gold CEO Jeff Aronson. “Since joining Cash4Gold for our ad in Super Bowl 2009 our friendship has grown as has my respect for him. He is an incredibly strategic businessman and he continues to be recognized and loved by fans all across the globe. Cash4Gold is thrilled to have him as both a celebrity endorser and a member of our team.”

GoAutoAds has deployed four distinctive SUVs in the Bay Area wrapped bumper-to-bumper with the colorful new ad featuring M.C. Hammer and Cash4Gold. It depicts M.C. Hammer showing how Cash 4 Gold customers can easily turn their “bling” into money — safely, reliably and conveniently. M.C. Hammer is a beloved entertainment icon whose unmistakable musical style and mind-blowing dance moves have earned him three Grammy awards, eight American Music awards, and the prestigious Billboard Diamond Award — the first ever for a hip hop artist.

Three-time Grammy-Award-Winner MC Hammer had this to say about the GoAutoAds Campaign: “It’s been fun seeing a larger than life image of myself on GoAutoAds wrapped cars. I have always tried to bring energy and excitement wherever I go and thanks to these cars I can now be in lots of places at once.”

“Partnering with M.C. Hammer is a no-brainer for us,” says Matt Everett, CEO of GoAutoAds. “Hammer’s vibrant personality is a natural match for our dynamic, rule-breaking approach to modern advertising.”

For the duration of the advertising campaign, the four GoAutoAds SUVs featuring M.C. Hammer and Cash4Gold will be highly visible throughout the Bay Area, including the East Bay and San Francisco. The GoAutoAds drivers will also be handing out pamphlets about the services offered by Cash4Gold.

The high-profile campaign will run through July 2010, allowing millions of Bay Area residents a little “Hammer Time.”

GOAUTOADS SHOWS SOME REAL TEAM SPIRIT WITH A 40-CAR FLEET OF L.A. KINGS CARS

November 16, 2009– GoAutoAds is bringing team spirit to the streets — hockey team spirit, that is. Today the innovative mobile advertising agency launches a fleet of 40 cars to promote Los Angeles’ beloved hockey team, the L.A. Kings. The 40 vehicles range from sports cars to SUVs to eye-catching Mini-Coopers, and all are emblazoned with the distinctive L.A. Kings name and crown logo.

The fleet of 40 cars will be highly visible through the duration of the L.A. Kings campaign. Drivers, who are hand-picked by GoAutoAds to help target L.A. Kings’ demographic. In addition, they’ll tell the public about upcoming games, special promotions and discounts, and direct people to www.lakings.com to buy tickets. The campaign lasts through December.

Already the cars are generating quite a buzz in the Los Angeles area — in one case, resulting in one driver having a brush with the law!

“I had a West Hollywood sheriff have me roll down my window and talk about the Kings with him recently. He really liked the graphics,” says Eric Gazin, president of Auction Cause. “I also had an employee of Red Barn Feed & Supply in Tarzana, Calif., ask me about the Kings. I got him excited about going to his first game, and even plugged the special $21 seats with a hot dog and soda for certain games.”

GOAUTOADS HELPS YOGAWORKS “STRETCH” ITS ADVERTISING DOLLAR WITH FOUR NEW WRAPPED CARS

November 6, 2009– GoAutoAds is excited to partner with a company that literally bends over backwards for its clients. Today the innovative mobile advertising firm launches four colorfully wrapped cars in a campaign to promote YogaWorks, a full-service yoga studio that welcomes everyone from novices to experts.

The vehicles include a Mercedes, Tahoe, Sienna, and a deluxe suburban, and will circulate in Valencia, Costa Mesa and West Lake Village. Their eye-catching wraps tout the benefits of yoga, such as stress relief, weight loss and reducing back pain. But they also promote how YogaWorks is just as healthy for your pocketbook — with a special “Call For a Free Class!” promotion designed to welcome beginners into the world of yoga.

The people behind the wheel in this campaign are just as important. These colorful YogaWorks cars are driven by yoga enthusiasts who hand out fliers and happily talk to the public about the benefits of this ancient practice.

“As a busy mother who’s constantly running around, I know how hard it can be to find time to keep in shape — not to mention keep my sanity!” says Holly Featherston, who drives one of the cars in this targeted campaign. “The classes at YogaWorks are fun, affordable and fit perfectly around my hectic schedule.”

MAX MOBILE WINS BEST DECAL AWARD

Congrats to HomeGain’s Max Mobile in the NYC area for winning “Best Decal” on August 17, 2009 at Metro Auto Squad’s Street Wheels’ show!

HomeGain Max Mobile driving around Times Square in New York City.

‘Best Decal’ was a new award for Metro Auto Squad. “All the attention was on our car,” said the Max Mobile driver. “The gorilla made it a must see for everyone that were in attendance, especially children.”

The driver added: “Driving an ad car for the past six months has taken some getting use to, but I now love waving at everyone on the road.”

SPOT MAX! ORANGE GORILLA CRUISING AROUND SAN DIEGO
With summertime here, Max decided to hit the surf and cruise around sunny San Diego, California, in a truck that could fit all his surf boards.

By November, when the National Association of REALTORS® (NAR) Annual Conference is scheduled, Max will be very familiar with the area!

Have you seen Max on the road?

Let us know and you’ll receive a cute and cuddly Max gorilla of your own!

MAX HITS THE ROAD IN NEW YORK

HomeGain Gorilla, is taking a spin around the streets of New York. Max is on a Find a Realtor/What’s My Home Worth? tour that encourages New Yorkers to find and compare New York Realtors or to look up home prices on HomeGain’s instant home valuation tool. This is Max’s first motor tour since hitting the streets of San Francisco and Phoenix last year.

Max’s driver, Hoke Wolliz, is handing out free Home Sale Maximizer brochures, a useful tool for anyone planning to sell their home.

If you spot Max, let us know!

Better yet, send us a photo of the “Max Mobile” and we’ll send you a Max gorilla of your own.